7 Best Graphic Design Software for Social Media​ Growth

According to recent findings by Cropink, over 96% of small businesses in the U.S. use social media for marketing. This highlights the importance of high-quality graphics in capturing attention and engaging audiences.

While premium and paid software boast extensive features, you may still leverage free design tools to create winning social media content. Find them in the curated list of best graphic design software for social media that we discussed here.

Key Takeaways

• High-quality graphics are essential for effective social media marketing.
• Free graphic design software can help small businesses create professional visuals without the high cost.
• The right tools can significantly boost engagement and brand visibility on social media.

7 Best Free Graphic Design Software for Social Media​

The 7 best graphic design software for social media below will accommodate diverse needs for producing creative content across multiple social media platforms. 

1. Canva

Canva is one of the best software for designing social media posts, offering an intuitive interface and a wide range of templates. It’s perfect for users who want quick, high-quality designs with minimal effort.

Key Features:

• Vast library of templates.
• Drag-and-drop functionality.
• Free version offers a large number of design assets.

Pros:

• Easy to use for beginners.
• Great for creating consistent brand visuals.
• Accessible on both desktop and mobile.

Cons:

• Limited customization for advanced users.
• Some premium elements require a paid subscription.

Also Read: 50 Canva Keyboard Shortcuts for Faster Graphic Design

2. Adobe Express

Formerly known as Adobe Spark, Adobe Express integrates with Adobe’s suite and provides powerful editing tools. It’s a great option for those looking to scale their social media content creation with professional-grade features.

Key Features:

• Seamless integration with Adobe products.
• AI-driven design tools.
• Customizable templates for various social media platforms.

Pros:

• Easy-to-use with powerful editing options.
• High-quality outputs for professional designs.

Cons:

• Some features are locked behind a paywall.
• Limited storage for free users.

3. Fotor

A versatile editor that combines photo editing with graphic design tools, Fotor allows users to enhance images and create engaging visuals. This free design software for social media is great for those who need basic editing with a few extra design tools.

Key Features:

• Image enhancement tools.
• Easy-to-use interface.
• Templates for social media content creation.

Pros:

• Good for quick edits and simple designs.
• Supports a wide range of file formats.

Cons:

• Limited template options in the free version.
• Some advanced tools require a paid plan.

Also Read: 13 Inkscape Alternatives for Professional Graphic Designers

4. Pixlr

Pixlr is an advanced photo editor that operates directly in your browser. Offering both basic and advanced editing tools, it’s perfect for users who need more control over their designs but still want the convenience of a free design software for social media.

Key Features:

• Full suite of editing tools (from basic to advanced)
• Layered design editing
• Cloud storage for projects

Pros:

• No need to install software, works directly in the browser
• Highly customizable with advanced editing options

Cons:

• Can be overwhelming for beginners
• Some advanced features require a paid version

5. VistaCreate (Formerly Crello)

Similar to Canva, VistaCreate offers a wide range of templates and design elements, making it one of the best graphic design software for social media. Its free version provides a great starting point for creating eye-catching social media content.

Key Features:

• Extensive collection of templates.
• User-friendly drag-and-drop interface.
• Animated designs for social media posts.

Pros:

• Great for dynamic and animated social media content.
• Easy to use, even for beginners.

Cons:

• Limited features in the free version.
• Premium assets are locked behind a paywall.

Also Read: 3 Powerful Strategies to Sell Your Digital Art More Effectively

6. Visme

Visme is known for creating presentations and infographics, but it also supports social media graphic creation. With its free version, users can design detailed visuals, making it an ideal free design software for social media.

Key Features:

• Ability to create infographics, presentations, and social media graphics.
• Data visualization tools.
• Pre-designed templates for social media.

Pros:

• Best for creating data-driven graphics.
• Interactive elements available for some designs.

Cons:

• Free version is somewhat limited in template options.
• Can be more complex than other tools.

7. Snappa

Snappa emphasizes speed and simplicity, making it perfect for users who need to produce social media graphics quickly. Its free version provides the essentials for creating quality designs without hassle.

Key Features:

• Large library of stock photos and graphics.
• Pre-sized templates for various social media platforms.
• Easy-to-use drag-and-drop design tools.

Pros:

• Fast design creation.
• No steep learning curve.

Cons:

• Limited features in the free plan.
• Limited templates compared to other tools.

Also Read: Comparing Kittl vs Canva for Social Media Content Creation

Choose the Best Tool for Your Social Media Needs!

Now that you’ve explored these 7 best graphic design software for social media, pick the one that aligns with your specific needs and design preferences. 

Enhance your designs with the right fonts by exploring unique typography options. For a more professional touch, check out Creacy Studio for a wide range of fonts that will elevate your visuals.

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